DTC Prophet

How We Generate Banger AI Statics

How our claude code project is built for our static gen inside of higgsfield and the exact resources/references we use.

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DTC Prophet
Sep 13, 2026
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So we’ve been having a ton of success creating basically all of the statics in our ad account with Higgsfield and Claude Code and wanted to break it down for you guys here. it is repeatable and honestly not that hard to set up as long as you have things organized on your side (winning ads, guidelines, compliance docs, etc…).

I have a folder for our “Brain” and it’s got literally everything in there that we need for generating static ads, as well as everything else we use Claude Code for. But today, I’m just going to talk about what’s in there as it relates to generating static ads and the prompts.

One key thing I choose not to automate is that I will just have the end output of the Claude code here, giving me a prompt for the static ad in a 1x1 size and a 16x9 size, which I’ll then take to Higgsfield and manually run myself. You can do it such that the Claude code will use the Higgsfield API and generate it for you inside the same session, but I just don’t do that. I’ve had mixed results there, and I just like doing it myself in Higgsfield.

What I’ve learned is that the prompt you give it is obviously 95% of everything and the most critical part. You’ll see here that we build each prompt basically from scratch, so that the code is doing it every single time off of the brain, not off of chat memory

Here is the system (and yes used claude to summarize a few steps fyi):

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